Business

Mark Cuban’s triumphant return to reality TV: Shark Tank

Dallas Mavericks owner Mark Cuban is a blue-collar, even in his sneakers and jeans, an American businessman. So when asked to join the second season of Shark Tank, he jumped at the opportunity. She is having a great time on the show and is finding it rewarding to help someone achieve their dreams. He wants you to know that despite the economy, the American dream is alive and well. Seven years ago, Mark had his own apprentice-style show called The Benefactor on ABC, but negotiating and interacting with his fellow sharks shows his surprising tactics as a strong strategic partner and negotiator.

Initially, Cuban founded MicroSolutions, Inc., a software reseller, and later sold it to CompuServe in 1990 for $ 6 million. As a millionaire, he wanted to take his passion for basketball and business to another level. He believes that a smart, focused, and successful salesperson will prepare and do the necessary homework to find his next customer. And that’s exactly what he did. He became a billionaire because he took small ideas and made them big.

Mark Cuban and his partner Todd Wagner started Broadcast.com in 1995 because they wanted to listen to basketball games at Indiana University in Dallas. Four years later, they sold the company to Yahoo in a deal valued at $ 5.7 billion. He also owns the Dallas Mavericks and his star-studded NBA team is his most prized possession. Best known for his antics on and off the court, he knows that losing is not an option.

Mark Cuban on pitching: “I try to sell good products and services and come up with ideas that I hope will be successful.” If the person doesn’t want to buy it, they want to know why. “Would you mind sharing with me what you didn’t like about the product or why you like the product you chose?” he asks. If you answer your objections right, you will let it fly and see what happens. If they say no, move on. “The last person didn’t get it. That’s their problem. Not yours.” Cuban says. That’s why, when it comes to presenting potential investors, you know exactly what to look for. He has come up with ideas himself and hears the pitches of budding entrepreneurs every day. ABC’s Shark Tank, like CBC’s Dragon’s Den, is the reality series in which small business entrepreneurs try to persuade a group of high-profile entrepreneurs to invest in their companies in hopes of turning them into larger companies.

Cuban is the sixth shark to alternate with comedian Jeff Foxworthy and join forces with regulars Barbara Corcoran, a New York real estate mogul; Kevin Harrington, president of the infomercial company TVGoods; Robert Herjavec, cybersecurity provider of the Herjavec Group; Daymond John, founder of the sportswear company FUBU; and Kevin O’Leary, who developed Softkey Software Products and eventually sold it to Mattel for $ 3.7 billion. He is currently the founder of O’Leary Funds, a mutual fund company.

Cuban believes in entrepreneurs, “This is the dream of your life, this is something you have put your heart and soul in, you have told all your friends, all your family, you have probably asked them for money to invest in You. Do whatever it takes to be successful and you’ll have a chance, in front of these sharks, to make it happen. “

He believes that the key to entrepreneurs landing a deal is having enough confidence in their business to make that presentation. Those who are successful have a great idea, are fully committed to their business, and have the numbers to back it up.

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