Starting an internet marketing campaign or even improving an existing one can be a challenging task. Where should insurance agencies start and what should they focus on? Here are 10 great online ideas to help your agency improve its online marketing initiatives. 1. Blog and vlog Blogs are a great way to showcase your expertise and drive visitors to your […]
Server Side Includes (SSI) with ASP People often have identical sections of code spread across many ASP pages, typically the code at the top of the page (usually called the header) and the bottom of the page (the footer). Similarly, you may have code that performs a certain set of instructions that you are repeating across multiple pages. Consider an […]
Many small business owners are quick to claim that brochure marketing doesn’t work. Most of the time it’s because they haven’t held their ground, they expect to get 100% results from their first drop, like all the marketing you need to hold your ground. In this article, I’ll talk about ways you can measure the response of your brochure marketing […]
The word fantasy often brings to mind stories of a magical world where dragons, heroes, and incredible lands are fraught with danger at every turn. The reality is that writing fantasy is much more than that. A fantasy world is a world where anything can happen. The magic is real and it works. The heroes save the damsels in distress. […]
This information was shared by Amy Starr Allen…she is an amazing mentor and teacher as well as a successful online marketer. Your content is always on point and helpful. Here is information from one of her online videos of her. Content is important to provide value and increase value for your customers. Providing content is where you can show and […]
Customer retention is at the core of every business today. As customer acquisition continues to increase, companies have been forced to get more creative in order to retain customers and maintain high sales. In one of the studies conducted by the US Small Business Administration and the US Chamber of Commerce, it was established that acquiring new customers costs up […]
Before we get to how to make a good steering wheel, we need to understand the strategy behind a high-quality one. Here’s a basic rundown of a door hanger. As you can see, we don’t have a lot of room to work. This means that we have to choose our words carefully. The first line you see is the largest […]
This is a lesson I learned when my assistant asked me for audio interviews. There is tremendous power if someone else asks for you. Even if it’s a family member or a friend, like her assistant. As long as you’re positioned as someone working with you, there’s tremendous power in having someone else do it. I had an assistant that […]
Social media offers individuals and business owners a great ability to spread the word about any event or occurrence. Most people use social media of some kind, and what’s more, they keep it close by with their mobile devices at the ready. People share everything on social media, from their baby’s first steps to more mundane things like what they’re […]
When I started my first business in 1981, I researched business plans and marketing plans. I looked at all the formats and read a lot about the purpose of creating a business plan. But I never got excited enough to do it. When I launched my speaking business in 1997, I reconsidered a business plan and a marketing plan. Again, […]
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