Digital Marketing

Mobile App Development Trends in 2017

With the advent of mobile technology, customers in today’s world are constantly on the go. People have become extremely tech-savvy these days, and thinking about the world around us is simply not possible without our smartphones. From hotel booking to booking tickets, from shopping to banking, from booking a taxi to paying utility bills, almost everything is available at your fingertips courtesy of mobile apps. Yes, as the mobile industry advances, the demand for mobile apps is going viral. People have started to understand the benefits of using the different mobile apps and this explains why mobile apps are so important these days.

While 2016 turned out to be an action-packed year for mobile development companies, the trend is expected to continue in 2017 as well. So let’s take a quick look at some of the top mobile app development trends in 2017:

Application of hybrid technologies: Hybrid app technologies are just like any other mobile app you will find on your phone or even in the Play Store. These are just like some of those cool apps built with a combination of different web technologies like HTML, CSS, and JavaScript, where you can play games or connect with people through social media, take photos, schedule your tasks, track your health, and much more. These apps can access certain built-in capabilities of your device, such as missing contacts, camera, gallery, messages, etc., and behave like the native equivalent of a device.

e-government application: The Indian government is ready to make its dream of “digital India” come true, and this rings the bell for mobile app development companies. The government has recently launched a number of mobile apps ranging from education to agriculture and healthcare to e-government, and plans to launch more such apps in the coming year.

Business applications: Business applications are business applications that help the organization solve business-related problems. Common examples of such applications are automated billing system, email marketing system, checkout, content management, ERP, HR management, messaging and collaboration systems, etc. Mobile app development companies these days are gradually moving to cloud computing. This is the latest trend in enterprise application development, where the company moves some or all of its infrastructure to a type of Internet-based (cloud) computing where services are delivered directly to computers and devices are delivered online.

GPS applications: Global Positioning System (GPS) applications are on the rise these days. It helps to determine the position of a person, navigate from one place to another, track the movement of our packages, create world maps, etc. Some of the top mobile app development companies are completely focused on creating high-precision GPS powered apps that are widely used across the globe in various industries viz. mining, aviation, marine and even military.

Messaging apps: Mobile messaging app development trends are replacing the traditional way of text messaging. Easy-to-use messaging apps like WhatsApp, Snapchat, Hike, and Viber not only offer free messaging, but also enable voice calls, video calls, and file sharing options. However, based on technology trends in 2017, it is perceived that chat bots will be the new form of messaging apps.

Mobile payment application: Digital wallets are the latest mobile app development trend in 2017. Instead of making cash payments at the store counter or having to swipe your credit card, all you need to do is wave your smartphone or tap it on the machine and your payment will go through! This application will store all the information related to your payments and credit cards. Just link your credit or debit card to your Google account and let this awesome payment app take care of the rest!

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